W14 Taco Bell Logo

I love this design because it uses simple drawings and colors to picture a bell tower and a bell while still incorporating the Taco Bell name into the logo. I believe the target audience for this design is young male adults around the ages of 15-25 who are in the lower and middle class of income and enjoy quick and easy food over expensive dining. The concept of this design is to have the Taco Bell name below the iconic bell from Taco Bell to form a bell tower as its overall shape. This design also recognizes Taco Bell's founder Glen Bell. This logo is used all across Taco Bell's social media pages as well as all over their establishments on the signs they use to attract customers.